TXU Energy Retail Co, LLC
Retail Power Marketer electric utility · Texas · #15 of 3,199 U.S. utilities by customers · EIA utility #19327
TXU Energy Retail Co, LLC is a retail power marketer electric utility serving 1,867,539 customers in Texas. In 2025 it sold 68,815 gigawatt-hours of electricity for $7.61B in revenue, an average realized rate of 11.06¢ per kWh across all customer classes and 19.36¢ per kWh for residential customers. EIA records its activities as: retail marketing.
Customers, sales and rates by customer class (2025)
| Class | Customers | Sales (GWh) | Revenue | Avg realized rate | Share of sales |
|---|---|---|---|---|---|
| Residential | 1,442,516 | 18,842 | $3.65B | 19.36¢ | |
| Commercial | 109,826 | 2,740 | $487.17M | 17.78¢ | |
| Industrial | 315,197 | 47,232 | $3.47B | 7.36¢ | |
| Total | 1,867,539 | 68,815 | $7.61B | 11.06¢ |
Average realized rate = revenue divided by sales as reported on EIA Form 861. It blends fixed charges, demand charges and riders into one per-kWh figure; it is not the utility's tariff rate. Estimated residential bill assumes the average residential customer's actual 2025 usage (1,088 kWh/month).
Five-year trend
| Year | Customers | Sales (GWh) | Revenue | Residential rate |
|---|---|---|---|---|
| 2021 | 1,668,676 | 47,022 | $4.54B | 14.58¢ |
| 2022 | 1,742,792 | 54,288 | $5.75B | 15.94¢ |
| 2023 | 1,774,064 | 60,277 | $6.53B | 17.69¢ |
| 2024 | 1,839,776 | 64,563 | $6.91B | 18.70¢ |
| 2025 | 1,867,539 | 68,815 | $7.61B | 19.36¢ |
Energy supply (2025)
Net generation: — GWh
Wholesale power purchased: 68,815 GWh
Winter peak demand: — MW
Other large utilities in Texas
- Reliant Energy Retail Services - 1,646,366 customers, residential 18.38¢
- City of San Antonio - (TX) - 986,641 customers, residential 12.40¢
- Austin Energy - 577,889 customers, residential 13.14¢
- Entergy Texas Inc. - 531,824 customers, residential 13.89¢
- Pedernales Electric Coop, Inc - 474,954 customers, residential 12.75¢
- Just Energy - 474,201 customers, residential 16.82¢
- El Paso Electric Co - 470,748 customers, residential 13.01¢
- US Retailers, LLC - 456,512 customers, residential 15.77¢
Source: U.S. Energy Information Administration, Form EIA-861 2025 (filed by the utility; figures as published). Utility #19327 in the EIA frame.